16 Days of Activism Against Gender Violence

Breakthrough Foundation Does it Again. Ring the Bell when you see abuse and violence against women.

During last month’s NASCAR Speedway Championship in Miami, an animated PSA played 72 times on the stadium’s Jumbotron. Called “Be That Guy,” the 30-second animation asks men to take action when they witness others committing or condoning violence and discrimination against women.

Video and comments at

Breakthrough Tells Men to #BeThatGuy

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